Award Categories
Applicants should select the most appropriate category for their entry, based upon the objectives and target audience of the particular sponsorship project. A single project can be entered into a maximum of two categories plus the International category, if applicable.
CATEGORIES:
Business to Business – for sponsorship projects directed at a sponsor’s business partners, clients and distributors.
Business to Community – for sponsorship projects focused on corporate social responsibility, educational or environmental objectives.
Business to Consumer – for sponsorship projects intended to reach existing and potential consumers
Sponsorship Under $250,000 USD – for sponsorship projects with a total spend of under $250,000 USD.
International Sponsorship – for sponsorship projects based in the Middle East which reach a minimum of three different countries in the region and have a global media footprint.
Honorary Awards – for individuals who have made an outstanding contribution to the sponsorship industry through sports, culture, entertainment, media and/or corporate social responsibility. Recommendations can be made to the Organisers and/or Advisory committee of potential candidates.